Joyce has lived in Zandvoort for years and she was always surprised that there are no small boutiques on the beach, as you often see abroad. There were no nice boutiques with jewelry, dresses, etc. Joyce took the plunge and approached a beach bar where she could sell a rack of clothes, some bikinis and jewelry. 'JOZ at Everywhere' was born.
It turned out to be a great success and Joyce soon moved to Amsterdam, Laren and Abcoude as a pop-up concept . During her pop-up store in theBerenstraatJoyce actually didn't want to leave, because the9 streetshas always been one of Joyce's favorite neighborhoods in Amsterdam. A beautiful building on theHuidenstraat became available and the first realJOZ Amsterdam boutique was a fact. Within 4 months, Joyce made the bold step to take over a building in Berenstraat, and later the Travel Boutique (next to the building on Berenstraat) became available. In 2024 Joyce decided to focus on the two stores in the Berenstraat and the webshop and closed the boutique on the Huidenstraat. Time for a change!
These two boutiquesare full ofpearlsfrom the collection of beautiful, high-quality brands. Joyce ensures that the most beautiful 'sweets' can be combined with the best and most comfortablebasic items. Most brands come from Scandinavia, France, Spain and the Netherlands.
Personal attentionand service are of paramount importance at JOZ. Together with her sweet daughter Dana (a regular sight on the Berenstraat for many) and Joyce her 'Angels', JOZ provides a unique shopping experience, whether you come shopping alone or with a large group of friends. There is always coffee or a glass of wine ready during the fitting.
Would you like to drop by or would you rather make an appointment with one of our stylists? We can be reached viathis link and you can find our addresshere find.